• Do not allow water or liquid anywhere near or inside

any part of the device.

  • Do not store near heat or hot surfaces.

. Do not use whilst walking or driving.

  • Discontinue use and contact a physician immediately

if you experience discomfort during and/or after using

this product

  • Do not use this product if you are light sensitive or

are currently taking any medication that may cause

sensitivity to light.

. Do not open eyes while using this product.





We accept VISA, Master­­card and Ameri­can Express as credit and debit card pay­ments. LUMM NYC charges the card at time of ordering, not time of shipping. Please note that the amount of your order may be deducted from your credit/debit card at this time. We also accept payments with PayPal. Note that PayPal stores your card and bank infor­mation, en­abling you to make payments without sharing your payment details with LUMM NYC.​


If you receive a faulty and/or damaged item, you must contact us within 7 days of receipt. LUMM NYC’s quality guarantee only covers manufacturing defects. LUMM NYC cannot be held responsible for defects due to: Failure or damage caused by improper use or carelessness. Aesthetical changes, defects and damage due to normal wear/tear and aging.


We accept exchanges within 7 days of receiving an order. Exchanges can only be made for items of equal or lesser value, or store credit. Once processed, please allow 5-7 additional days for shipping.


This website is operated by LUMM NYC. Throughout the site, the terms “we”, “us” and “our” refer to LUMM NYC. LUMM NYC offers this website, including all information, tools and services available from this site to you, the user, conditioned upon your acceptance of all terms, conditions, policies and notices stated here.


By visiting our site and/ or purchasing something from us, you engage in our “Service” and agree to be bound by the following terms and conditions (“Terms of Service”, “Terms”), including those additional terms and conditions and policies referenced herein and/or available by hyperlink. These Terms of Service apply to all users of the site, including without limitation users who are browsers, vendors, customers, merchants, and/ or contributors of content.


Please read these Terms of Service carefully before accessing or using our website. By accessing or using any part of the site, you agree to be bound by these Terms of Service. If you do not agree to all the terms and conditions of this agreement, then you may not access the website or use any services. If these Terms of Service are considered an offer, acceptance is expressly limited to these Terms of Service.


Any new features or tools which are added to the current store shall also be subject to the Terms of Service. You can review the most current version of the Terms of Service at any time on this page. We reserve the right to update, change or replace any part of these Terms of Service by posting updates and/or changes to our website. It is your responsibility to check this page periodically for changes. Your continued use of or access to the website following the posting of any changes constitutes acceptance of those changes.


Our store is hosted by Shopify. They provide us with the online e-commerce platform that allows us to sell our products and services to you.


  1. Online Store Terms

By agreeing to these Terms of Service, you represent that you are at least the age of majority in your state or province of residence, or that you are the age of majority in your state or province of residence and you have given us your consent to allow any of your minor dependents to use this site.

You may not use our products for any illegal or unauthorized purpose nor may you, in the use of the Service, violate any laws in your jurisdiction (including but not limited to copyright laws).

You must not transmit any worms or viruses or any code of a destructive nature.

A breach or violation of any of the Terms will result in an immediate termination of your Services.

  1. General Conditions

We reserve the right to refuse service to anyone for any reason at any time.

You understand that your content (not including credit card information), may be transferred unencrypted and involve (a) transmissions over various networks; and (b) changes to conform and adapt to technical requirements of connecting networks or devices. Credit card information is always encrypted during transfer over networks.

You agree not to reproduce, duplicate, copy, sell, resell or exploit any portion of the Service, use of the Service, or access to the Service or any contact on the website through which the service is provided, without express written permission by us.

The headings used in this agreement are included for convenience only and will not limit or otherwise affect these Terms.


  1. Accuracy, completeness and timelines of information

We are not responsible if information made available on this site is not accurate, complete or current. The material on this site is provided for general information only and should not be relied upon or used as the sole basis for making decisions without consulting primary, more accurate, more complete or more timely sources of information. Any reliance on the material on this site is at your own risk. This site may contain certain historical information. Historical information, necessarily, is not current and is provided for your reference only. We reserve the right to modify the contents of this site at any time, but we have no obligation to update any information on our site. You agree that it is your responsibility to monitor changes to our site.


  1. Modifications of the service and prices

Prices for our products are subject to change without notice.

We reserve the right at any time to modify or discontinue the Service (or any part or content thereof) without notice at any time.

We shall not be liable to you or to any third-party for any modification, price change, suspension or discontinuance of the Service.


  1. Products or services (if applicable)

Certain products or services may be available exclusively online through the website. These products or services may have limited quantities and are subject to return or exchange only according to our Return Policy.

We have made every effort to display as accurately as possible the colors and images of our products that appear at the store. We cannot guarantee that your computer monitor's display of any color will be accurate.

We reserve the right, but are not obligated, to limit the sales of our products or Services to any person, geographic region or jurisdiction. We may exercise this right on a case-by-case basis. We reserve the right to limit the quantities of any products or services that we offer. All descriptions of products or product pricing are subject to change at anytime without notice, at the sole discretion of us. We reserve the right to discontinue any product at any time. Any offer for any product or service made on this site is void where prohibited.

We do not warrant that the quality of any products, services, information, or other material purchased or obtained by you will meet your expectations, or that any errors in the Service will be corrected.


  1. Accuracy of billing and account information

We reserve the right to refuse any order you place with us. We may, in our sole discretion, limit or cancel quantities purchased per person, per household or per order. These restrictions may include orders placed by or under the same customer account, the same credit card, and/or orders that use the same billing and/or shipping address. In the event that we make a change to or cancel an order, we may attempt to notify you by contacting the e-mail and/or billing address/phone number provided at the time the order was made. We reserve the right to limit or prohibit orders that, in our sole judgment, appear to be placed by dealers, resellers or distributors.


You agree to provide current, complete and accurate purchase and account information for all purchases made at our store. You agree to promptly update your account and other information, including your email address and credit card numbers and expiration dates, so that we can complete your transactions and contact you as needed. For more detail, please review our Returns Policy.


  1. Optional tools

We may provide you with access to third-party tools over which we neither monitor nor have any control nor input.

You acknowledge and agree that we provide access to such tools ”as is” and “as available” without any warranties, representations or conditions of any kind and without any endorsement. We shall have no liability whatsoever arising from or relating to your use of optional third-party tools.

Any use by you of optional tools offered through the site is entirely at your own risk and discretion and you should ensure that you are familiar with and approve of the terms on which tools are provided by the relevant third-party provider(s).

We may also, in the future, offer new services and/or features through the website (including, the release of new tools and resources). Such new features and/or services shall also be subject to these Terms of Service.


  1. Third-party links

Certain content, products and services available via our Service may include materials from third-parties.

Third-party links on this site may direct you to third-party websites that are not affiliated with us. We are not responsible for examining or evaluating the content or accuracy and we do not warrant and will not have any liability or responsibility for any third-party materials or websites, or for any other materials, products, or services of third-parties. We are not liable for any harm or damages related to the purchase or use of goods, services, resources, content, or any other transactions made in connection with any third-party websites. Please review carefully the third-party's policies and practices and make sure you understand them before you engage in any transaction. Complaints, claims, concerns, or questions regarding third-party products should be directed to the third-party.


  1. User comments, feedback and other submissions

If, at our request, you send certain specific submissions (for example contest entries) or without a request from us you send creative ideas, suggestions, proposals, plans, or other materials, whether online, by email, by postal mail, or otherwise (collectively, 'comments'), you agree that we may, at any time, without restriction, edit, copy, publish, distribute, translate and otherwise use in any medium any comments that you forward to us. We are and shall be under no obligation (1) to maintain any comments in confidence; (2) to pay compensation for any comments; or (3) to respond to any comments. We may, but have no obligation to, monitor, edit or remove content that we determine in our sole discretion are unlawful, offensive, threatening, libelous, defamatory, pornographic, obscene or otherwise objectionable or violates any party’s intellectual property or these Terms of Service. You agree that your comments will not violate any right of any third-party, including copyright, trademark, privacy, personality or other personal or proprietary right. You further agree that your comments will not contain libelous or otherwise unlawful, abusive or obscene material, or contain any computer virus or other malware that could in any way affect the operation of the Service or any related website. You may not use a false e-mail address, pretend to be someone other than yourself, or otherwise mislead us or third-parties as to the origin of any comments. You are solely responsible for any comments you make and their accuracy. We take no responsibility and assume no liability for any comments posted by you or any third-party.


  1. Personal information

Your submission of personal information through the store is governed by our Privacy Policy. To view our Privacy Policy.


  1. Errors, inaccuracies and omissions

Occasionally there may be information on our site or in the Service that contains typographical errors, inaccuracies or omissions that may relate to product descriptions, pricing, promotions, offers, product shipping charges, transit times and availability. We reserve the right to correct any errors, inaccuracies or omissions, and to change or update information or cancel orders if any information in the Service or on any related website is inaccurate at any time without prior notice (including after you have submitted your order). We undertake no obligation to update, amend or clarify information in the Service or on any related website, including without limitation, pricing information, except as required by law. No specified update or refresh date applied in the Service or on any related website, should be taken to indicate that all information in the Service or on any related website has been modified or updated.


  1. Prohibited uses

In addition to other prohibitions as set forth in the Terms of Service, you are prohibited from using the site or its content: (a) for any unlawful purpose; (b) to solicit others to perform or participate in any unlawful acts; (c) to violate any international, federal, provincial or state regulations, rules, laws, or local ordinances; (d) to infringe upon or violate our intellectual property rights or the intellectual property rights of others; (e) to harass, abuse, insult, harm, defame, slander, disparage, intimidate, or discriminate based on gender, sexual orientation, religion, ethnicity, race, age, national origin, or disability; (f) to submit false or misleading information; (g) to upload or transmit viruses or any other type of malicious code that will or may be used in any way that will affect the functionality or operation of the Service or of any related website, other websites, or the Internet; (h) to collect or track the personal information of others; (i) to spam, phish, pharm, pretext, spider, crawl, or scrape; (j) for any obscene or immoral purpose; or (k) to interfere with or circumvent the security features of the Service or any related website, other websites, or the Internet. We reserve the right to terminate your use of the Service or any related website for violating any of the prohibited uses.


  1. Disclaimer of warranties; Limitation of liability

We do not guarantee, represent or warrant that your use of our service will be uninterrupted, timely, secure or error-free.

We do not warrant that the results that may be obtained from the use of the service will be accurate or reliable.

You agree that from time to time we may remove the service for indefinite periods of time or cancel the service at any time, without notice to you.

You expressly agree that your use of, or inability to use, the service is at your sole risk. The service and all products and services delivered to you through the service are (except as expressly stated by us) provided 'as is' and 'as available' for your use, without any representation, warranties or conditions of any kind, either express or implied, including all implied warranties or conditions of merchantability, merchantable quality, fitness for a particular purpose, durability, title, and non-infringement.

In no case shall LUMM NYC, our directors, officers, employees, affiliates, agents, contractors, interns, suppliers, service providers or licensors be liable for any injury, loss, claim, or any direct, indirect, incidental, punitive, special, or consequential damages of any kind, including, without limitation lost profits, lost revenue, lost savings, loss of data, replacement costs, or any similar damages, whether based in contract, tort (including negligence), strict liability or otherwise, arising from your use of any of the service or any products procured using the service, or for any other claim related in any way to your use of the service or any product, including, but not limited to, any errors or omissions in any content, or any loss or damage of any kind incurred as a result of the use of the service or any content (or product) posted, transmitted, or otherwise made available via the service, even if advised of their possibility. Because some states or jurisdictions do not allow the exclusion or the limitation of liability for consequential or incidental damages, in such states or jurisdictions, our liability shall be limited to the maximum extent permitted by law.


  1. Indemnification

You agree to indemnify, defend and hold harmless LUMM NYC and our parent, subsidiaries, affiliates, partners, officers, directors, agents, contractors, licensors, service providers, subcontractors, suppliers, interns and employees, harmless from any claim or demand, including reasonable attorneys’ fees, made by any third-party due to or arising out of your breach of these Terms of Service or the documents they incorporate by reference, or your violation of any law or the rights of a third-party.


  1. Severability

In the event that any provision of these Terms of Service is determined to be unlawful, void or unenforceable, such provision shall nonetheless be enforceable to the fullest extent permitted by applicable law, and the unenforceable portion shall be deemed to be severed from these Terms of Service, such determination shall not affect the validity and enforceability of any other remaining provisions.


  1. Termination

The obligations and liabilities of the parties incurred prior to the termination date shall survive the termination of this agreement for all purposes.

These Terms of Service are effective unless and until terminated by either you or us. You may terminate these Terms of Service at any time by notifying us that you no longer wish to use our Services, or when you cease using our site.

If in our sole judgment you fail, or we suspect that you have failed, to comply with any term or provision of these Terms of Service, we also may terminate this agreement at any time without notice and you will remain liable for all amounts due up to and including the date of termination; and/or accordingly may deny you access to our Services (or any part thereof).


  1. Entire agreement

The failure of us to exercise or enforce any right or provision of these Terms of Service shall not constitute a waiver of such right or provision. These Terms of Service and any policies or operating rules posted by us on this site or in respect to The Service constitutes the entire agreement and understanding between you and us and govern your use of the Service, superseding any prior or contemporaneous agreements, communications and proposals, whether oral or written, between you and us (including, but not limited to, any prior versions of the Terms of Service). Any ambiguities in the interpretation of these Terms of Service shall not be construed against the drafting party.


  1. Governing law

These Terms of Service and any separate agreements whereby we provide you Services shall be governed by and construed in accordance with the laws of 860 S. Los Angeles St, Ste 716 Los Angeles California US 90014.


  1. Changes to terms of service

You can review the most current version of the Terms of Service at any time at this page.

We reserve the right, at our sole discretion, to update, change or replace any part of these Terms of Service by posting updates and changes to our website. It is your responsibility to check our website periodically for changes. Your continued use of or access to our website or the Service following the posting of any changes to these Terms of Service constitutes acceptance of those changes.


  1. Contact information

Questions about the Terms of Service should be sent to us at


Welcome to our website

For LUMM NYC, your privacy and the safety of your personal data are very important; therefore, we gather and manage your personal data with the utmost care, taking measures to ensure its safety. Below, you will find the most important information on the treatment by LUMM NYC of your personal data, in relation to your navigation on and the use of the services offered. For detailed information on how LUMM NYC manages your personal data, we invite you to read our Privacy Policy.  

Who is the holder?

Below is the main information on the processing of your personal data performed by LUMM NYC, with LUMM NYC as Data Controller.

For any clarification, questions or requirements related to your privacy and the processing of your personal data, you can contact us at any time by sending a request to our customer care department, at

​What data do we process and why?

The personal data that LUMM NYC collects is that provided by you to us when finalizing an order and purchasing goods, and those that we collect as you browse or use the services offered by LUMM NYC can collect data about you, such as personal details like name and surname, shipping and billing address, browsing data and your purchase habits.

Your Personal Data will be processed for the following purposes:

Conclude and execute the purchase contract for the articles offered on; Provide you with services such as subscription for the newsletter; Allow the registration on the Site and the use of services reserved for registered users; Manage your requests to our Customer Care.

In the aforementioned cases, the processing of your personal data is legitimate as it is necessary to execute a contract with you or to provide you with the service you have specifically requested. We also conduct statistical surveys and analyses of data in aggregate form to understand how users interact with and use the site, to improve our offering and services. 

Only with your prior consent, we process your personal data to: perform commercial and promotional communication activities; customize the Site based on your interests.​

Who will process your data?


Your personal data is processed by duly trained staff of our company, and, for organizational and functional needs related to the provision of services on, by our providers. The latter have been assessed and chosen by LUMM NYC their proven reliability and competence.

​How long do we keep your data?


We keep your personal data for a limited period of time, depending on the purpose for which it was collected, at the end of which your personal data will be deleted or otherwise rendered anonymous in an irreversible way. The retention period is different depending on the purpose of the processing: For example, the data collected during the purchase of goods on are processed until the conclusion of all administrative and accounting formalities, and is, therefore, stored in accordance with local tax legislation (ten years); those used to send our newsletter are kept until you ask to stop receiving it.

What are your rights?

At any time, depending on the specific treatment, you can: Withdraw your consent to data processing; know what are your personal data in our possession, their origin and how they are used; request the update, correction or integration as well, in the cases provided for by the current provisions, the cancellation, the limitation of treatment or oppose to their treatment. If you wish, you can request to receive your personal data in possession of LUMM NYC, in a format readable by electronic devices and, where technically possible, we can transfer your data directly to a third party indicated by you. If you believe that the processing of your personal data has been carried out illegitimately, you can file a complaint with one of the supervisory authorities responsible for compliance with the rules on personal data protection.

This policy may undergo changes and additions over time, so we invite you to periodically review its contents. Where possible, we will try to inform you promptly of any changes made.

  1. General Information

Who is responsible for the processing of the data?

LUMM NYC is responsible for the processing of the personal data, that is, the subject who decides how and why to process your personal data.

You can always ontact us at any time by sending a request to our customer care department, at

  1. What personal data do we collect?

The categories of personal data that LUMM NYC collects and processes when you browse or purchase on, are the following:

  1. We collect the personal data required to conclude and execute your purchase on, such as your name, email address, shipping address, billing address, phone number and payment details;
  2. We collect your email address when you sign up for our newsletter service;
  3. We process the personal data you provide when you contact our Customer Care to request assistance; 
  4. With your prior consent, we collect your personal data for marketing purposes; 
  5. For the registration on My Account, we collect your name and surname, your email address, password and your date of birth. If you are a registered user, we collect information about your access to the reserved area of the site. Subject to your prior consent, and through the analysis of your personal data, we process information about your interests and preferences relating to our products and services, in order to customize our services and commercial offers based on your interests.
  6. We collect information about your browsing on, such as the pages you visit and how you interact with the single page and we save this information in our servers.

We inform you that LUMM NYC does not process data from minors. When you access and use the services offered by LUMM NYC, you declare that you have reached the age of majority.

  1. How do we use the personal data we gather?

LUMM NYCcollects and processes your personal data for the following purposes:

  1. Conclude and execute the purchase contract for the products offered on When you complete your purchase, we will request the personal data necessary for the execution of the contract; such as payment, anti-fraud checks, if you choose to pay by credit or debit card, billing, shipping of the product and possible return management.
  2. Registration on the Site and use of the services offered to registered users. The registration on the Site is possible through the inclusion of some personal information, necessary to ensure your identification and the performance of the services offered to registered users.
  3. Provision of the services offered For this purpose, LUMM NYC needs to collect, relating to each service and its characteristics, the personal data necessary for the performance of the service requested.
  4. Management of requests to our Customer Care department, which uses the personal data you provide to meet your requests for information and requests for assistance.
  5. Sending of your Resume. If you send your Resume in order to be considered for a position, LUMM NYC shall use the information contained within exclusively for that purpose. The data relating to your application may be transferred to third-party management providers in charge of the collection of applications. Your Resume will be kept for a maximum period of six months, after which it will be deleted: If you want, you are more than welcome to send us a new, updated version.
  6. Statistical analysis and surveys. We use some information about your use of the Site to perform statistical analysis and surveys in order to improve our offer and services; 
  7. Sending commercial and promotional communications following the purchase of one of our products, so-called soft Spam. Following the purchase of one of our products on the Site, we will send the email address provided, communications containing our business proposals and customized products and services. 
  8. Subject to your prior consent, we may use the contact details you have provided for commercial communications on our products and services, in order to update you on news, new arrivals, exclusive products, our offers and promotions. In addition, and always with your consent, we will be able to use your contacts as part of market research and surveys relating to your degree of satisfaction, in order to improve our services and the relationship with our users.
  9. With your prior consent, LUMM NYC will be able to personalize your experience as a registered user on, proposing previews and offers in line with your tastes and sending you commercial communications tailored to your interests. The customization is made possible by the analysis of your personal information in our possession, described in the previous section 'What personal data do we collect?'. For further information on this data, and on the activity that allows its process, please refer to the section ‘My Account’.

Should you wish to authorize the activities referred to in points h) and i) and subsequently do not wish to receive further communications from LUMM NYC, or would like to limit the manner in which you are contacted, you may interrupt these communications at any time by simply clicking on the appropriate “unsubscribe” link at the bottom of each communication, accessing My Account, you will always be able to contact LUMM NYC through our Customer Care department, or by writing to the aforementioned address . We inform you that you may receive further communications from us even after submitting your cancellation request, as some submissions may have already been planned, our systems may take some time to process your request. 

With regards to all the activities aforementioned, we shall process your personal data mainly through IT and electronic tools; the tools we use guarantee high safety standards, in full compliance with current legislation.

  1. Legal basis of the processing

We treat your personal data only in the presence of one of the conditions provided for by current legislation, and specifically:

  1. For the conclusion and execution of a contract of which you are a part. When we process your data for the conclusion of the purchase contract of which you are a part, we take care to use only the minimum information necessary for the execution of the same. This basis legitimizes the processing of personal data that takes place in the following activities: 
  • Conclusion and execution of a purchase contract for the products offered on,
  • Registration on the Site and use of services reserved for registered users; 
  • Provision of services offered on,
  • Management of requests sent to our Customer Care.


The provision of your personal data for these activities is a contractual obligation. You are free to communicate your data or not, but in the absence of the requested data it will not be possible to conclude or execute the contract, or your requests. This means that you will not be able to purchase products and you will not be able to use the services provided by LUMM NYC, and that LUMM NYC will not be able to handle your requests.


  1. To comply with a legal obligation.
    In the event of the termination of a contract for the purchase of goods on, the processing of the data will take place to fulfill the legal obligations to which LUMM NYC is subject to. You are free to decide whether to terminate a contract and whether or not to disclose your data, but if you conclude it, your data will be necessary and will be processed to give effect to the aforementioned legal obligations to which LUMM NYC is subject.
    The processing of a Resume spontaneously sent, is performed to assess candidates with respect to a possible job position at LUMM NYC, is legitimate because it is expressly authorized by a law, which specifies that in this case the consent of the person to whom they refer personal data. You are free to share your Resume with us or not, but in its absence, we will not be able to assess your candidacy for a job position at LUMM NYC.
  2. For our legitimate interest.
    Some of your personal data, in the event of purchase of products on by credit or debit card, may be processed to perform anti-fraud verifications: We have a legitimate interest in the performance of activity to prevent and prosecute any fraudulent activity. For internal administrative purposes, your data may be processed by companies belonging to the business group to which LUMM NYC belongs.
  3. On the basis of your consent.
    We will carry out the following processing only if you have given us your express consent:
  • Marketing activities and public opinion polling and market research;
  • Analysis of your browsing and consumption habits in the use of your My Account profile, in order to customize your experience on our site.

Providing your consent for these activities is optional. You are free to provide your consent or not, but upon denial, it will not be possible for LUMM NYC to carry out marketing activities, opinion polls and market research, nor analyze your habits.

  1. Who will process your data?

Your personal data will be processed by internal staff from LUMM NYC, specifically trained and authorized for this purpose. During the treatment, the data may be processed by companies belonging to the business group to which LUMM NYC belongs.

Your personal data will also be transmitted to third parties that we use to provide our services on; these providers have been adequately selected and offer a guarantee of compliance with the rules on the processing of personal data. These persons have been appointed as data controllers and carry out their activities according to the instructions given by LUMM NYC and under its control.

The third parties in question belong to the following categories: Banking operators, internet providers, companies specialized in IT and telematic services; couriers; companies that carry out marketing activities; companies specialized in market research and data processing.

Your data may be transmitted to police and judicial and administrative authorities, in accordance with the law, for the detection and prosecution of crimes, the prevention and protection from threats to public security, to allow LUMM NYC to ascertain, exercise or defend a right in court, as well as for other reasons related to the protection of the rights and freedoms of others.​

  1. How long do we keep your data?

We keep your personal data for a limited period of time; depending on the type of activity that involves the processing of your personal data. After this period, your data will be permanently erased or otherwise rendered anonymous in an irreversible way.

Your personal data is stored in compliance with the terms and criteria specified below:

  1. Data collected to conclude and execute contracts for the purchase of goods on Upon conclusion of its administrative and accounting formalities. The data related to billing shall be stored for ten years from the date of invoice;
  2. Registered user data: Data will be kept until you request cancellation of your My Account;
  3. Payment data: Until payment certification and the conclusion of its administrative and accounting formalities resulting from the expiration of the right of withdrawal and the terms applied for contesting the payment;
  4. Data collected in the context of the use of services offered on These data are kept until the termination of the service or the request for cancellation of the subscription to the service by the user; 
  5. Data related to the requests of the users to our Customer Care: The useful data to assist you will be kept until the fulfillment of your request;
  6. Resume: For six months after receipt;
  7. Data used for commercial communication activities towards users who purchase products on (soft Spam): These data are kept until the termination of service or the opposition by cancellation of the user;
  8. Data provided for commercial communications activities, opinion polls and market research: Until the request to interrupt the activity and in any case within 2 years from the last interaction of any kind of user with LUMM NYC;
  9. Data used to personalize the Site and to show customized commercial offers: As long as the user does not request the cessation of the activity and in any case within two years from the last interaction of any kind of user with LUMM NYC;

In any case, for technical reasons, the termination of the processing and the subsequent cancellation or irreversible anonymity of the related personal data will be final within thirty days of the terms indicated above.

  1. Your rights

At any time you can exercise your rights with reference to the specific processing of your personal data by LUMM NYC. Find below their general description and how to exercise them.

  1. Access your data and modify it: You have the right to access your personal data and to request that they be accurate, modified or integrated with other information. If you wish, we will provide you with a copy of your data in our possession.
  2. Revoke your consent: At any time you can revoke consent given for the processing of your personal data in relation to any activity for marketing purposes. In this regard, we remind you that marketing activities are sent via commercial communications, conducting opinion polls and market research, in order to assess your degree of satisfaction and improve the services offered. Upon receipt of your request, we will promptly cease the processing your personal data based on this consent, while different treatments or based on other conditions will continue to be carried out in full compliance with the provisions in effect.
  3. Opposing the processing of your data: You have the right to object at any time to the processing of your personal data on the basis of our legitimate interest, explaining the reasons that justify your request; before accepting it, LUMM NYC will have to assess the reasons for your request.
  4. d)Delete your data: In the cases provided for by current legislation you can request the deletion of your personal data. Upon receipt and assessment of your request and, if legitimate, it will be our care to cease timely treatment and delete your personal data.
  5. Request that the processing of your personal data is temporarily limited: In this case, LUMM NYC will continue to keep your personal data but will not process it, unless it is subject to your different request and the exceptions established by law. You can get the limitation of treatment when you dispute the accuracy of your personal data, when the processing is unlawful but you oppose to the deletion of your data, when your data is no longer relevant for anymore but you need to exercise your right in court and when you oppose your treatment, in the period in which we evaluate the reasons for your request.
  6. Request your data or transfer it to a person other than LUMM NYC ("right to data portability"). You can ask to receive your data that we process based on your consent or on the basis of a contract with you in a standard format. If you wish, and where technically possible, we can, upon request, transfer your data directly to a third party of your choice.

In order to exercise some of your aforementioned rights, you can access your My Account, or alternatively, you can contact our ‎‎Customer Care‎‎ department, or write to the Responsible for Data Processing to the aforementioned address. In order to ensure that the data of our users is not illegitimately used or infringed upon by third parties, we will request you for some information to be sure of your identity before accepting your request to exercise one of the rights indicated.

  1. Security measures

We protect your personal data with specific technical and organizational security measures, aimed at preventing your personal data from being used illegitimately or fraudulently. In particular, we use security measures that guarantee: The pseudonymization or the encryption of your data; the confidentiality, integrity, availability of your data as well as the resilience of the systems and services that process them; the ability to restore data in the event of a data breach. Furthermore, LUMM NYC undertakes to test, verify and regularly evaluate the effectiveness of technical and organizational measures in order to guarantee the continuous improvement in the safety of data processing.

  1. Children’s rights

LUMM NYC does not sell products or services for purchase by children, but by adults. If you are under 18, you may use the Site only with the involvement of a parent or guardian. In accordance with the Federal Children's Online Privacy Protection Act of 1998 (COPPA), does not knowingly collect, solicit or use personal data of children under the age of 13 provided without parental consent, and will delete any such data should we become aware that a user under the age of 13 has registered without verifiable parental con-sent. Therefore, if you are not 18 years or older, you are not authorized to use our US Site.

  1. Rights of California residents

Pursuant to California Civil Code Sec. 1789.3, California resident users are entitled to know that they may file grievances and complaints with the California Department of Consumer Affairs, 400 R Street, STE 1080, Sacramento, CA 95814. For more information about protecting your privacy, you may wish to visit: If you are a resident of California, you may request that we not share your information with certain affiliates or third parties providers for marketing purposes, and/or you may inquire as to how we have shared your information with third parties providers for marketing purposes. In connection with such request, we will identify the types of information shared and provide you with the names and addresses of the third parties with whom the information was shared. Please contact our Customer care through the appropriate form selecting “Privacy” as the topic on our contact form.

  1. Claims

If you believe that the processing of your personal data has been unlawfully done, you can file a complaint with one of the supervisory authorities responsible for compliance with the rules on personal data protection.

  1. Changes to the present policy

The constant evolution of our services may involve changes in the characteristics of the processing of your personal data described up to now. Consequently, this privacy notice may be subject to changes and additions over time, which may also be necessary with regard to new regulatory measures regarding the protection of personal data.

We request of you, therefore, to periodically check the contents: Where possible, we will try to inform you promptly about the changes made and their consequences.


The updated version of the privacy notice, in any case, will be published on this page, with indication of the date of its last update.

Last update: 04/01/2021